A game-changing strategic investment initiative
for revolutionising automobile innovation in India.
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Maruti Suzuki Innovation Fund
Transforming the automobile and mobility landscape of India, Maruti Suzuki Innovation is dedicated to catalysing innovation. It has a vision to support startups that can help transform the Indian automotive industry and create a more sustainable future. The Maruti Suzuki Innovation Fund is a strategic investment tool which aims to provide funding, mentorship, and access to Maruti Suzuki's expertise and resources to help startups scaleup faster. The fund aims to identify startups with disruptive ideas and technologies that can address the challenges faced by the automotive industry. The fund is also focused on collaborating with startups to develop new technologies and solutions that can help Maruti Suzuki in its own operations and product development.
Who Can Apply?
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Early-Stage or Idea-Stage Startups in the Pre-Series A or Series A Rounds
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Startups with Refined Products that Cater to Multiple Customers
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Must be Participating in One of the Maruti Suzuki Innovation Programs for Startups
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Must Have Completed a Paid Proof of Concept Successfully
Maruti Suzuki Innovation Fund
Program Objective
Maruti Suzuki Innovation Fund has been formulated with an objective to strategically invest in startups that have the potential to make a mark in the automobile and mobility sector to help them scale-up, fast.
Startups that are looking for investment opportunities under this fund are first required to demonstrate the impact, viability, and overall value of their solution by participating in the Maruti Suzuki Nurture, Maruti Suzuki Incubation, Maruti Suzuki MAIL or Mobility Challenge programs. Upon successful completion of their paid PoCs with Maruti Suzuki, they become eligible for consideration for investment under this fund.
Our Investments
Building a culture of innovation, one idea at a time.
Maruti Suzuki India Limited has announced investment of over INR 1.99 crore in Amlgo Labs Private Limited, a technology-led startup. The startup operates in the area of data analytics, cloud engineering, machine learning (ML) and artificial intelligence (AI), to assist companies in data-driven decision making. With this, Maruti Suzuki will own an equity stake of over 6.44% in the startup. This is the second investment by Maruti Suzuki to strengthen the technology space in India and align its goals with the Startup India initiative.
Maruti Suzuki has announced an investment in Sociograph Solutions Private Limited (SSPL) and their AI platform, Dave.ai, which has been designed to help enterprises improve sales experiences and business efficiency. The investment demonstrates Maruti Suzuki’s resolve towards encouraging innovation and promoting the entrepreneurial spirit among startups. In line with Maruti Suzuki Innovation’s philosophy of ‘Innovate – Collaborate and Co-Create’ and the #StartupIndia initiative by the Government of India, this strategic investment is well-placed to enable SSPL to power the next generation of sales experiences and meet the growing global demand for the same.
Our Startup
testimonial
Our collaboration with Maruti Suzuki has proven to be fruitful, helping our company augment and scale up operations. Combining our expertise in Data Analytics, Machine Learning and Artificial Intelligence based solutions, with mentorship and networking opportunities offered by Maruti Suzuki, we will be able to further refine our offering.
Ajay yadav Founder, Amlgo Labs
What truly sets Maruti Suzuki Innovation fund apart is their unwavering belief in our vision. They have been more than just financial backers; they have been our partners, investing not only capital but also their time and unwavering support. Their continuous involvement and strategic guidance have been instrumental in overcoming challenges and seizing opportunities. The entire team has consistently demonstrated integrity, transparency, and a genuine passion for our success.
Sriram P H Founder & CEO
Maruti Suzuki Innovation fund has consistently demonstrated a collaborative approach, actively understanding our technology capabilities, and providing valuable insights and perspectives. Their accessibility and willingness to share their expertise have fostered a strong partnership based on mutual respect and trust. I wholeheartedly recommend the fund to any startup seeking a strategic investment partner with a deep understanding of technology and a deep commitment to overall advancement of the startup.
Ananthakrishnan Gopal Co- Founder & CTO
frequently asked
questions
1.
What is Maruti Suzuki Innovation Fund?
Maruti Suzuki Innovation Fund that has been created with the aim to revolutionise the automobile industry of India. It invests strategically in automobile and mobility startups, among early-stage startups that have promising solutions for the sector and share our vision for fostering an ecosystem and culture of innovation. It is dedicated to identifying minority stake investment opportunities, which grow along with the beneficiary as they fast-track their internal innovations.
2.
Who can apply for the Maruti Suzuki Innovation Fund Program?
The program is for idea-stage and early-stage startups that have an innovative idea, solution, or product for the automobile and mobility sector, and are in the pre-series A or series A rounds of funding. The startup should have a refined idea/solution that caters to multiple customers. Other eligibility requirements for consideration under the Maruti Suzuki Funds program include the startup being a part of the Maruti Suzuki Nurture, Maruti Suzuki Incubation, Maruti Suzuki MAIL or Mobility Challenge programs and having successfully completed a paid PoC.